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Author: Kalana Dhananjaya

Baskin Robbins Logo Hidden Meaning _ What Famous Ice Cream Makers Hide From You

Baskin Robbins Logo Hidden Meaning | What Famous Ice Cream Makers Hide From You?

Baskin Robbins is a household name in the world of ice cream. Known for its delightful variety, the brand has gained worldwide popularity. Yet, there’s a clever secret hidden in their logo that many fans overlook. This article is dedicated to unraveling the Baskin Robbins logo’s hidden meaning.

Baskin Robbins’ Logo

The current logo of Baskin Robbins was introduced in 2022. It is a more modern and less playful version than the previous one. The logo features the number 31 in pink, which formed by the pink parts of the letters B and R. The designers have replaced blue with brown, and the font is now more contemporary. The number 31 on the logo represents the number of flavors that the company offers.

Baskin Robbins' Logo

History of Baskin Robbins’ Logo

The story of Baskin Robbins’ logo is steeped in history. Starting in 1945 with Burt Baskin’s Burton’s Ice Cream Shop, and followed by Irv Robbins’ own venture, the duo eventually merged to create Baskin Robbins in 1953. The initial logo prominently featured the number “31”, representing the variety they offered. In 1991, a refreshed logo introduced the now-familiar pink and blue color scheme. The logo saw a modern update in 2006 and then again in 2022.

Baskin Robbins Logo Hidden Meaning

Baskin Robbins Logo Hidden Meaning

So, what’s the secret? The cleverly embedded “31” within the “BR” initials is the hidden gem. This number, indicating a flavor for every day of the month, has been a part of their identity since 1945. Baskin and Robbins were pioneers, offering 31 flavors when competitors were limited to vanilla, chocolate, and strawberry.

Color Psychology in the Logo

The choice of colors in the logo is strategic. Introduced in 1991, the pink and blue symbolized fun and reliability. The 2022 logo brought in a sophisticated brown while retaining the iconic pink and the hidden “31”.

How Number 31 Hits to Branding?

The incorporation of “31” is a testament to Baskin Robbins’ branding brilliance. The catchy slogan, “31 Flavors of Fun”, played a crucial role in their commercial success. Despite now having over 1,400 flavors, the “31” continues to be a homage to its innovative roots.

baskin robbins 31 flavors


The Baskin Robbins logo hidden meaning is a fascinating example of brand storytelling. Through clever design and strategic branding, Baskin Robbins has created a logo that not only resonates with customers but also pays tribute to its rich history.


How many flavors does Baskin-Robbins actually have?

Baskin-Robbins has crafted over 1,000 flavors, a significant leap from the original 31.

What flavors do Baskin-Robbins have?

Their offerings include a mix of timeless classics and innovative new flavors to cater to diverse palates.

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Hidden City Beneath the Grand Canyon | Untold Stories about Mysterious Underground City

The Grand Canyon is a canyon in Arizona that was carved by the Colorado River. On April 5th, 1909, the Arizona Gazette newspaper revealed the hidden city beneath the Grand Canyon. From then on, there has a conspiracy about the hidden city beneath the Grand Canyon.
The surprisingly hidden city beneath the Grand Canyon with an unknown origin and purpose. The discovery has sparked theories about the possibility of a hidden civilization leaving experts puzzled.
Let’s find out what is hidden in this city and why America didn’t let people in this hidden city.

The Mysterious Hidden City Beneath the Grand Canyon

Archaeologists found a hidden city underground in the Grand Canyon. They are exploring it with the help of Professor S. A. Jordan from the Smithsonian Institute. The city has many rooms connected by passages. 

In this tunnel, there have found unfamiliar artifacts, sharp weapons, and advanced tools suggest a high level of civilization, potentially originating from the East.

They have discovered over a hundred rooms so far, some of them are very deep. They found special tools and weapons that they haven’t seen before. The exploration continues to learn more about this mysterious ancient civilization.

Smithsonian’s Exploration of the Hidden City in the Grand Canyon

In 1909, there was a newspaper article in the Arizona Gazette about explorations in the hidden city Grand Canyon. A man named G. E. Kincaid claimed to have found evidence of an ancient civilization, possibly Egyptian, while travelling down the Green and Colorado Rivers.

The newspaper article said that a person from the Smithsonian named S. A. Jordan went with Kincaid to explore the place. However, no other newspapers ever published this story, and there are no records of Kincaid or Professor Jordan at the Smithsonian.

When asked about Kincaid’s claims, a representative from the Smithsonian Institute denied any involvement in such excavations. They explained that no Egyptian artifacts had been found in North or South America, and the Smithsonian had not been part of such expeditions.

Some conspiracy theorists believe the Smithsonian Institute intentionally destroyed artifacts to maintain a particular historical perspective. They mention examples like man-made mounds with plaster walls in the American Midwest and fire-hewn coffins found in Alabama in 1892, which were reportedly given to the Smithsonian but later lost.

Hidden City Beneath the Grand Canyon

Native American Legends with the Grand Canyon

The Grand Canyon is home to many Native American tribes. These tribes have legends connected to the Canyon and believe they witnessed its formation. 

Native American tribe were there when the first Spanish explorers came in search of the legendary Seven Cities of Cibola, giving them the nickname “Pueblo,” meaning “The People” in Spanish. 

One of the tribes, the Havasupai Tribe, has a deep connection to the Grand Canyon. They have lived in this area for centuries, even before it became a national park. Interestingly, they are the only tribe that still resides below the rim of the Grand Canyon.

Government Secrets?

Conspiracy theories often suggest that the United States government is hiding information about the existence of a hidden city under the Grand Canyon. These theories claim that the government possesses advanced knowledge and technology derived from ancient civilizations. However, no credible evidence supports these claims, and they remain in the realm of speculation and myth.


The possibility of a hidden city beneath the Grand Canyon has sparked interest and theories, but the claims lack credible evidence. While archaeologists have discovered underground rooms and strange artifacts, no concrete proof exists of a high-level civilization originating from the East. Native American tribes have their legends and connection to the Canyon, but the existence of a hidden city remains unverified. Claims of government secrets and conspiracy theories are speculative and lack substantiation.

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